Finance and Accounting for Non-Financial Executives
Learn how to evaluate alternatives and make decisions that add to your company’s financial success
This is the executive forum that will teach you proven techniques to help you manage your job better, enhance your professional skills and prepare you to step up to greater leadership roles in your organization.
“Finance and Accounting for Non-Financial Executives” is two-and-one-half days of expert instruction, engaging discussion and real-world case studies designed to help you strengthen your business acumen and master the financial language of business. You’ll join in lively discussions with experienced moderators who will take you beyond intimidating financial terms and tools and show you what the numbers really mean…and how you can use them to your advantage.
When you return to your company, you’ll have a solid base of knowledge about financial statements and concepts. You’ll be able to confidently interpret financial data and answer relevant questions about your department and operations. Beyond that, you’ll have the business acumen to know the advantages and disadvantages of different types of financial data and analysis tools, so you’ll know the right kinds of questions to ask to accomplish your department’s and company’s goals.
Financial data is the universal language of business.
Quarterly results…Cost drivers…Cash flow…Liquid assets…Net profits…
These are terms that reveal key issues facing your department and organization. Now you can learn how to communicate effectively in the universal language of business and:
- Make more money for your company…and for yourself
- Gain new skills that will prepare you to advance in your profession
- Give yourself an edge over the competition
With the powerful knowledge gained during this session, you’ll be able to:
- Strengthen your business acumen for a better understanding of how your business works
- Communicate effectively with other departments and executives with your insight into accounting terminology and principles
- Avoid problems and seize opportunities by understanding how your department’s decisions affect other departments and, in turn, how their choices affect yours
- Get your projects approved easily by backing up your proposals with solid financial information
- Acquire valuable insight into the operations of your competitors and suppliers by interpreting their financial statements (You’ll better understand your own company’s operations and objectives, too!)
- Acquire and maintain control over cash using proven cash management techniques
- Create a useful departmental budget that will easily integrate into your organizational budgeting process
- Find out how Return on Assets (ROA) and Return on Equity (ROE) can be used and assess whether you are building value in your organization
- Understand the difference between internally and externally reported financial information, and the strengths and weaknesses of each
- Make timely, cost-effective decisions and identify appropriate initiatives and projects when you know what drives costs in your organization
- Improve the profitability of your department and your company, and be seen as a knowledgeable professional who is capable of taking a greater leadership role in your organization
Who should attend?
Whether you’re newly promoted or a seasoned professional, this course is for you. Professionals in any of these disciplines will benefit:
- Administration
- Sales
- Human resources
- Customer service
- Operations
- Information systems
- Marketing
Special Industries Focus: Health Care and Insurance
Often, financial terms and jargon confuse the best of us. Industry-specific issues only further the complexity. That’s why the University of Wisconsin-Madison Executive Education has created two companion courses to “Finance and Accounting for Non-Financial Executives”:
- “Financial Management for the Health Care Professional” has been specifically designed for professionals in the health care industry, including managing physicians, health care operation and administrative professionals, clinical managers and program directors.
- “Financial Management for Non-Financial Insurance Executives” was created particularly for insurance professionals and managers who have come up through the technical ranks—claims, underwriting, sales, marketing, information systems, human resources—and now have responsibilities extending into areas requiring financial understanding and responsibility for insurance operations.
These courses are taught by industry professionals who have real-world, in-the-field experience and can relate their lessons learned specifically to your current situation.
The University of Wisconsin–Madison, as a member of the University Continuing Education Association (UCEA), authorizes this course for 1.8 Continuing Education Units (CEUs) or 18 hours.
gsrenaski@exed.wisc.edu